Sam Parker. Writer. Speaker.

Work

Now…

I speak, write, and work on special projects.

Before…

I co-founded InspireYourPeople.com in 1998 after selling for 10 years in various industries (office products, financial services, pharmaceuticals, joint replacements, and software).

In the beginning, we built an online community and resource for sales managers and professionals called JustSell.com. Over time, we developed other content-rich websites for different leadership audiences. The work was supported by advertising.

A few years in, as a personal project, I wrote the first version of a short book called 212º the extra degree (two-twelve … over a million copies sold). It helps people better connect with the importance of extra attention, effort, and care. It continues to be a helpful message for many people and organizations.

As the recession of 2008-09 lingered, we shifted our business from an advertising-supported model to one that published short books, videos, and other products that help leaders improve employee engagement. That change was the spark to creating and developing four other messages…

  • Lead Simply (a real-world framework for creating a special team of people)

  • Cross The Line (a commitment to work, focus, and resilience)

  • Smile & Move (a reminder to happily serve)

  • Love Your People (a call to care more for those we lead and serve)

As of June 2022, each is available at Successories.

Please email me if you’d like to work together (hello@justSparker.com). If you’re slightly more daring, call me in Richmond, VA at 804-335-1283‬.

New writing is on Substack.